Understanding the product score
See how the Build the Drop product score works, what each scoring dimension means, and how to use the score to find better products faster.
What the product score is
The product score is a 0 to 100 rating that helps you quickly judge product quality and selling potential. It combines seven separate dimensions into one simple number, making it easier to compare products without manually checking every detail.
Delivery score
The delivery dimension measures estimated delivery speed. Faster delivery usually leads to a better customer experience, fewer support tickets, and lower refund risk. Products with stronger delivery scores are often safer picks for stores that care about customer satisfaction.
Image and video score
The image score looks at the number and quality of product images, while the video score checks whether the product includes video content. Strong visuals help you create better product pages and ads faster. If a product has clear photos and usable video, it is usually easier to market.
Rating and sales score
The rating dimension reflects the product's star rating, and the sales dimension reflects past order volume. High ratings suggest buyers are happy with the product, while strong sales show proven demand. Together, they help you avoid untested listings and focus on products with market validation.
Stock and supplier score
The stock dimension checks current availability, and the supplier dimension reflects supplier reliability. Good stock helps reduce the risk of interruptions after you start selling. A stronger supplier score can indicate a more dependable source for fulfillment and fewer problems over time.
How to interpret the final score
A high score usually means the product is well-rounded across the seven dimensions, not just strong in one area. Scores in the higher range are often better candidates for import and testing. Mid-range scores may still work if they fit your niche, while low scores usually mean you should inspect the listing more carefully before importing.
Tips for finding high-score products
Use the score as a first filter, then confirm that the product fits your brand, pricing, and audience. Look for products with fast delivery, strong visuals, reliable stock, and healthy sales history. If two products are similar, the higher score is often the better starting point because it reduces risk and saves research time.
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